0
Category

Ecommerce

Ecommerce

How to Sell Your Merch Directly Through Instagram Shopping (Guide for Musicians)

By Ecommerce, Instagram, Merch, Music Business No Comments

5/8/22 Update: I noticed that Meta(Facebook) is rolling out a revamped tool called Meta Business Suite that looks to replace Facebook Business Manager, which I reference in this blog. As a result, some locations of things I reference and directions I included below may not work anymore. I will try to update everything as soon as possible.

For musicians, a big part of marketing is accessibility. Whether it’s at a live show or on social media, you want to meet fans where they are at and make it as easy as possible to support you.

With Instagram being one of the top social media platforms for musicians, setting up the Instagram Shopping feature is a great way to do this. After launching in 2019, Instagram Shopping has become more widely available now for most business account users.

Unfortunately, the process to get set up can be a bit confusing. In this blog, I will go over all the steps in detail so you can get Instagram Shopping up and running on your Instagram account. Read More