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Content Creation: What Musicians Can Learn from a Legendary Jazz Bassist Eating Ramen in Japan

By | Content Creation, Strategy, Video | No Comments

Thanks to Butterscotch, I had the privilege of going on the Blue Note Japan tour at the end of December of 2018 for 2 weeks with the legendary jazz musician Marcus Miller. Butterscotch was invited as a special guest for his tour and I tagged along to capture content.

During this trip, I had the chance to consult and create content with Marcus Miller alongside his wife and manager, Brenda Miller. One of the things we created was a video of Marcus eating ramen at Ippudo, a popular ramen chain from Japan known for their Tonkotsu ramen. We were in Fukuoka, where Ippudo was founded in 1985, and ate at the very first location.

Here’s the video I made that got 190k+ views: Read More

Russ Forbes 2018

Forbes Under 30: Russ on Dominating with DIY Marketing (Video)

By | Motivation, Strategy, Video | No Comments

For this month, I wanted to share the story of Russ for aspiring artists because I believe he really epitomizes the marketing strategy and DIY mindset needed to make it in the music industry, or at least improve your chances.

I had the opportunity to attend the 2018 Forbes Under 30 Summit in Boston where he performed and did a 20 minute talk to entrepreneurs on the factors that contributed to his success. I managed to record the entire thing so this was perfect to share.
 

Here’s the video of his talk on October 1, 2018:

Read More

Mobile Live Video

Why Independent Artists Need to Get on Mobile Live Video Now

By | Live Mobile Video, Social Media, Video | No Comments

You may have been noticing those Facebook Live notifications popping up more frequently. If not, you will soon enough.

The hot new trend in the social media world right now is mobile live video. For indie artists, its use is definitely picking up momentum. You might be thinking, why should I care? Well, let’s take a quick step back to see what’s been happening with mobile live streaming. Read More