Last Updated: 9/5/23
You built up a mailing list of fans that love your music and want to hear more from you. Unfortunately, you’ve noticed that the open rates from your emails are not as high as you would expect. A 25% email open rate seems pretty low, but is it a cause for concern? Read More
Last Updated: 6/14/23
As an independent artist, you put so much time, money and effort into your art and the content you create to promote it. Naturally, you want every post to have as much reach and engagement as it possibly can, regardless of the platform. The hope is that there’s a magic time that we can all just aim for and not have to worry if people will see it. Unfortunately, with how the algorithms work on social media platforms these days, it’s providing to be more challenging then ever.
So what are the best times and days to post on social media to maximize your post potential? Read More
You may have been noticing those Facebook Live notifications popping up more frequently. If not, you will soon enough.
The hot new trend in the social media world right now is mobile live video. For indie artists, its use is definitely picking up momentum. You might be thinking, why should I care? Well, let’s take a quick step back to see what’s been happening with mobile live streaming. Read More
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D4 Music Marketing is an online resource that focuses on music marketing, artist development and business education to empower aspiring and emerging artists who want to make a living off music as an independent.
The aim of this blog is to help guide DIY musicians in a highly competitive industry with strategies and tactics to effectively promote music and attract life-long fans. By emphasizing the importance a strong foundation, you will be better equipped to navigate and adapt to the ever-changing music landscape with a clearer direction towards independent success.
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