
In today’s content-saturated world, getting your music noticed and building a fanbase is no easy task. But have you ever considered how much harder it would be to make a living as an independent artist without the internet and social media? Or without powerful devices that let you conveniently record and produce music from home?
In this blog, I want to share some key lessons we can learn from DIY independent music artists from the 1990s, specifically in the underground hip hop scene in the United States. This was an interesting time in history because of how new technology (the internet, email, CDs) would positively impact independent artists and help level the playing field with the music gatekeepers. Even if you don’t listen to or make hip hop / rap music, you should be able to learn something and gain perspective that applies to you today. Read More